Misdirection
A dark pattern where the design focuses the user's attention on one thing to distract them from another.
41 topics found for
“UI/UX tactics”
Friend Spam
A dark pattern where the product asks for the user's social media or email credentials and then spams all the user's contacts.
Lead Conversion
The process of turning a lead into a customer.
Disguised Ads
A dark pattern where advertisements are disguised as other types of content or navigation to trick users into clicking on them.
Hidden Subscription
A dark pattern where users are unknowingly signed up for a recurring subscription.
Confirming Subscription
A dark pattern where users are tricked into confirming a subscription through misleading language or design.
Trick Questions
A dark pattern where questions are worded in a way that tricks the user into giving an answer they didn't intend.
Sneak Peek
A dark pattern where users are shown a preview of content that is then gated behind a paywall or sign-up.
Sneak Into Basket
A dark pattern where a product sneaks an additional item into the user's shopping cart, often through a pre-selected checkbox.