Blue Ocean
A market space that is unexplored and uncontested, where companies can create new demand and capture significant market share without much competition.
1382 topics found for
“UX enhancement”
Chaos Theory
The study of dynamic systems that are highly sensitive to initial conditions, leading to unpredictable behavior.
CPC
Cost Per Click (CPC) is an online advertising model where the advertiser pays each time a user clicks on their ad.
Feasibility Study
An analysis that assesses the practicality and potential success of a proposed project or system.
Marketing Canon
A set of fundamental principles and guidelines that inform and shape marketing practices.
Actor-Observer Bias
A cognitive bias that causes people to attribute their own actions to situational factors while attributing others' actions to their character.
Screen Physical Width
The actual width of a screen, typically measured in inches or millimeters, impacting the layout and design of user interfaces.
Behavioral Economics
The study of psychology as it relates to the economic decision-making processes of individuals and institutions.
Dual Self Model
A behavioral economics model that explains decision-making as a conflict between a present-oriented "doer" and a future-oriented "planner".