Allais Paradox
A decision-making paradox that shows people's preferences can violate the expected utility theory, highlighting irrational behavior.
A decision-making paradox that shows people's preferences can violate the expected utility theory, highlighting irrational behavior.
Also known as Self Relevance Effect, the tendency for individuals to better remember information that is personally relevant or related to themselves.
An interdisciplinary field that uses scientific methods, processes, algorithms and systems to extract knowledge and insights from structured and unstructured data.
User-Centered Design (UCD) is an iterative design approach that focuses on understanding users' needs, preferences, and limitations throughout the design process.
Product Strategy is a framework that outlines how a product will achieve its business goals and satisfy customer needs.
A planning method that starts with defining a desirable future and then works backwards to identify steps to achieve that future.
A psychological model that outlines the stages individuals go through to change behavior, including precontemplation, contemplation, preparation, action, and maintenance.
Customer Experience Management (CEM) is the process of managing and improving the interactions and experiences customers have with a brand across all touchpoints.
Guidelines and principles designed to ensure that AI systems are developed and used in a manner that is ethical and responsible.