Sales Funnel
Often referred to as "marketing funnel", a model that represents the user journey from awareness to purchase used to analyze and optimize conversion of prospects to customers.
Often referred to as "marketing funnel", a model that represents the user journey from awareness to purchase used to analyze and optimize conversion of prospects to customers.
Cost Per Action (CPA) is an online advertising pricing model where the advertiser pays for a specified action, such as a sale or registration.
A statistical technique that uses random sampling and statistical modeling to estimate mathematical functions and simulate systems.
A role focused on driving user acquisition, engagement, and retention through data-driven strategies and experiments.
The time it takes for a webpage to load and become interactive, impacting user experience and search engine rankings.
The practice of identifying and analyzing search terms that users enter into search engines, used to inform content strategy and SEO.
A metric that predicts how well a specific page will rank on search engine result pages (SERPs).
A specific viewport dimension at which a website's layout adjusts to provide an optimal viewing experience across different screen sizes.
Pre-set options in a system that are designed to benefit users by simplifying decisions and guiding them towards the best choices.