Blue Ocean
A market space that is unexplored and uncontested, where companies can create new demand and capture significant market share without much competition.
763 topics found for
“UX strategy”
Traffic Sources
The origins of visitors to a website, such as search engines, direct visits, social media, and referrals from other sites.
Product Planning
The process of defining a product's objectives, strategy, and roadmap, ensuring alignment with market needs and business goals.
Market Segmentation
The process of dividing a broad consumer or business market into sub-groups of consumers based on shared characteristics, needs, or behaviors.
Positioning Statement
A brief description of how a product, service, or brand meets the needs of its target audience and stands out from competitors.
Brand Gap
The difference between a brand's desired perception and the actual perception held by consumers.
Organic Traffic
Visitors who arrive at a website through unpaid search results, often driven by effective SEO strategies.
Bye-Now Effect
The tendency for people to defer purchasing decisions to a later time, often leading to procrastination.
Reward Substitution
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.