Nielsen’s Heuristics
A set of ten general principles for user interface design created by Jakob Nielsen to improve usability.
A set of ten general principles for user interface design created by Jakob Nielsen to improve usability.
Cost Per Click (CPC) is an online advertising model where the advertiser pays each time a user clicks on their ad.
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.
Cost Per Action (CPA) is an online advertising pricing model where the advertiser pays for a specified action, such as a sale or registration.
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
Balanced Scorecard (BSC) is a strategic planning and management system used to align business activities to the vision and strategy of the organization.
Business Rules Engine (BRE) is a software system that executes one or more business rules in a runtime production environment.
Know Your Customer (KYC) is a process used by businesses to verify the identity of their clients and assess potential risks of illegal intentions for the business relationship.
A testing method where the internal structure of the system is not known to the tester, focusing solely on input and output.