Field Study
Research conducted in natural settings to collect data on how people interact with products or environments in real-world conditions.
36 topics found for
“analytical thinking”
Design Tradeoffs
The compromises made between different design options, balancing various factors like usability, aesthetics, and functionality.
Content Strategy
The planning, development, and management of content to meet business and user needs, ensuring consistency and effectiveness across all channels.
Persona
A fictional character created to represent a user type that might use a site, brand, or product in a similar way, guiding design decisions.
Occam’s Razor
A principle that suggests the simplest explanation is often the correct one, favoring solutions that make the fewest assumptions.
NPD
New Product Development (NPD) is the complete process of bringing a new product to market, from idea generation to commercialization.
MRD
Market Requirements Document (MRD) is a comprehensive document that outlines the market's needs, target audience, and business objectives for a product.
JTBD
Jobs-To-Be-Done (JTBD) is a framework that focuses on understanding the tasks users are trying to accomplish with a product, emphasizing their goals and motivations over product features.
Information Ecology
The study of the relationships between people, practices, values, and technologies within an information environment.