eXtreme Programming (XP) is an agile software development methodology focused on customer satisfaction and continuous improvement. It enhances software quality and responsiveness to changing requirements through frequent releases of functional software.
The ratio of interactive elements (links, buttons) to the number of goals on a landing page. Important for optimizing landing page design to improve conversion rates.
Explainable AI (XAI) are AI systems that provide clear and understandable explanations for their decisions and actions. This transparency is crucial for building trust and confidence in AI applications across various domains.
Plan-Do-Check-Act (PDCA) is an iterative four-step management method used for continuous improvement of processes and products. Essential for quality control and operational efficiency.
A research method that involves forming a theory based on data systematically gathered and analyzed. Useful for developing design theories and solutions that are directly grounded in user research and data.
Location, Alphabet, Time, Category, and Hierarchy (LATCH) is a framework for categorizing information. Useful for creating clear and intuitive information structures in digital products.
A component in neural networks that allows the model to focus on specific parts of the input, improving performance. Essential for developing advanced AI models, particularly in natural language processing.
The ability to identify and interpret patterns in data, often used in machine learning and cognitive psychology. Crucial for designing systems that leverage pattern recognition for predictive analytics and user interactions.
A key aspect of Gestalt psychology where complex patterns arise out of relatively simple interactions. Crucial for understanding how users perceive complex designs and patterns.
The process of overseeing and coordinating the development, testing, and deployment of software releases to ensure they are delivered efficiently and effectively. Essential for managing software development cycles and ensuring successful product releases.
A motivational theory suggesting that individuals are motivated to act based on the expected outcomes of their actions and the attractiveness of those outcomes. Important for understanding motivation and behavior, distinct from decision-making under uncertainty.
A time management tool that helps prioritize tasks based on their urgency and importance, dividing them into four quadrants. Essential for designing productivity tools and strategies.
Messenger, Incentives, Norms, Defaults, Salience, Priming, Affect, Commitment, and Ego (MINDSPACE) is a framework used to understand and influence behavior. Crucial for designing interventions that effectively influence user behavior.
A pop-up dialog that appears when a user attempts to leave a page or application, which can be used to prevent loss of progress or data, or to confirm user intent. While it can be used ethically to prevent data loss or confirm actions, designers must avoid using it to deceive, delay, block, or interfere with the user's intent, thus ensuring it does not become a dark pattern.
Generative Pre-trained Transformer (GPT) is a type of AI model that uses deep learning to generate human-like text based on given input. This technology is essential for automating content creation and enhancing interactive experiences.
A method in natural language processing where multiple prompts are linked to generate more complex and contextually accurate responses. Essential for enhancing the capability and accuracy of AI models in digital products that rely on natural language understanding.
A visual tool for organizing information, typically starting with a central concept and branching out to related ideas and details. Essential for brainstorming, planning, and organizing complex information.
A method for organizing information based on five categories: category, time, location, alphabet, and continuum. Useful for creating clear and effective information architectures.
Practical applications of behavioral science to understand and influence human behavior in various contexts. Crucial for applying scientific insights to design and improve user experiences and outcomes.
A heuristic where individuals evenly distribute resources across all options, regardless of their specific needs or potential. Useful for understanding and designing around simplistic decision-making strategies.
A predictive model of human movement that describes the time required to move to a target area, used to design user interfaces that enhance usability. Important for designing efficient and user-friendly interfaces.
Easy, Attractive, Social, and Timely (EAST) is a behavioral insights framework used to influence behavior. Important for designing interventions and user experiences that effectively change behavior.
A Gestalt principle that describes the tendency of the human visual system to perceive lines or patterns that follow a smooth, continuous path rather than a disjointed or abrupt one. Essential for creating designs that guide the user's eye smoothly and logically.
The combined efforts of humans and AI systems to achieve better outcomes than either could alone. Important for leveraging the strengths of both humans and AI in various tasks.
Ensuring that color choices in design are inclusive and usable by people with color vision deficiencies. Crucial for creating accessible and inclusive designs.
A cognitive bias where consumers change their preference between two options when presented with a third, less attractive option. Useful for designers to create choice architectures that effectively influence user decisions.
AI systems that can dynamically adjust their behavior based on new data or changes in the environment. Important for developing systems that can respond to real-time changes and improve over time.
A tree-like model of decisions and their possible consequences, used in data mining and machine learning for both classification and regression tasks. Valuable for creating interpretable models in digital product design and user behavior analysis.
Ensuring that user experiences are consistent across different platforms, such as web, mobile, and desktop. Essential for creating a seamless and cohesive user experience across multiple devices.
The use of algorithms to generate new data samples that resemble a training dataset, often used in AI for creating realistic outputs. Important for developing creative and innovative solutions in digital product design, such as content generation and simulation.
Voice User Interface (VUI) is a system that allows users to interact with a device or software using voice commands. Essential for creating hands-free, intuitive user experiences.
Joint Application Development (JAD) is a collaborative approach to gathering requirements and designing solutions in software development projects. It facilitates rapid decision-making and consensus-building by bringing together key stakeholders, including users, developers, and project managers, in structured workshop sessions.
A psychological principle where people are more likely to be influenced by those they like. Important for understanding social influences and improving user engagement and marketing strategies.
A cognitive bias where people allow themselves to indulge after doing something positive, believing they have earned it. Important for understanding user behavior and designing systems that account for self-regulation.
Conversion Rate Optimization (CRO) is the systematic process of increasing the percentage of website visitors who take a desired action, such as making a purchase or filling out a form. Crucial for improving user engagement and achieving business goals.
A psychological phenomenon where people develop a preference for things simply because they are familiar with them. Crucial for designing user experiences that leverage familiarity to increase user comfort and satisfaction.
A theory that suggests the depth of processing (shallow to deep) affects how well information is remembered. Important for designing educational content and user interfaces that enhance memory retention.
The spread and pattern of data values in a dataset, often visualized through graphs or statistical measures. Critical for understanding the characteristics of data and informing appropriate analysis techniques in digital product development.
Specific conditions that must be met for a product or feature to be considered complete and satisfactory. Essential for product managers and developers to ensure clarity and alignment on what constitutes "done".
A writing style where the most important information is presented at the beginning, followed by supporting details in order of decreasing importance. Crucial for creating clear and effective information hierarchies in content design.
The study of how people acquire knowledge, skills, and behaviors through experience, practice, and instruction. Useful for creating educational content and interactive tutorials that enhance user learning.
Features or elements added to enhance the functionality or user experience of a system. Crucial for improving user engagement and satisfaction by adding valuable enhancements.
A cognitive bias where people wrongly believe they have direct insight into the origins of their mental states, while treating others' introspections as unreliable. Important for designing experiences that account for discrepancies between user self-perception and actual behavior.
A statistical measure that quantifies the amount of variation or dispersion of a set of data values. Essential for understanding data spread and variability, which helps in making informed decisions in product design and analysis.
Happiness, Engagement, Adoption, Retention, and Task (HEART) is a framework used to measure and improve user experience success. Important for systematically evaluating and enhancing user experience.
The consistent spacing of text and elements in a design to create a harmonious and readable layout. Crucial for improving readability and visual appeal in design.
A design language developed by Google that uses shadow, depth, and motion to create a realistic and intuitive user interface. Crucial for creating modern, consistent, and user-friendly interfaces.
The process of anticipating future developments to ensure that a product or system remains relevant and functional over time. Essential for designing durable and adaptable products.
A cognitive bias where bizarre or unusual information is better remembered than common information. Useful for designers to create memorable and engaging user experiences by incorporating unique elements.
A design flaw where users mistakenly believe they have reached the end of the content due to a misleading visual cue. Crucial for ensuring content is properly signposted to avoid user confusion and ensure thorough exploration.
The process of ranking leads based on their perceived value to the organization. Useful for prioritizing sales efforts and improving conversion rates.
Methods and techniques used to overcome mental blocks that hinder creative thinking and problem-solving. Crucial for maintaining productivity and fostering innovation in design.
A prioritization framework used to assess and compare the value a feature will deliver to users against the complexity and cost of implementing it. Crucial for making informed decisions about feature prioritization and resource allocation.
The study of structures of consciousness as experienced from the first-person point of view. Important for designing user experiences that are intuitive and empathetic.
A cognitive bias where people ascribe more value to things merely because they own them. Useful for understanding user attachment and designing persuasive experiences.
The process of evaluating and categorizing potential customers based on their likelihood to purchase. Essential for prioritizing sales efforts and improving conversion rates.
Amazon Web Services (AWS) is a comprehensive cloud computing platform provided by Amazon that offers a wide range of services including computing power, storage, and databases. Crucial for enabling scalable, cost-effective, and flexible IT infrastructure solutions for businesses of all sizes.
The process of determining which tasks should be performed by humans and which by machines in a system. Essential for optimizing system efficiency and usability.
The primary brand in a brand architecture that serves as the foundation for all sub-brands and extensions. Essential for providing a unified brand strategy and leveraging brand equity across multiple products.
A strategic framework used to analyze the external macro-environmental factors affecting an organization: Political, Economic, Social, Technological, Environmental, and Legal. Essential for strategic planning and understanding market dynamics.