Moral Suasion
The act of persuading individuals or organizations to act in a certain way based on moral arguments or appeals.
The act of persuading individuals or organizations to act in a certain way based on moral arguments or appeals.
The study of how digital media and technologies influence the way we communicate and persuade.
Numeronym for the word "Multilingualization" (M + 17 letters + N), enabling a product or system to support multiple languages, allowing users to switch between languages as needed.
Any interaction or communication between a brand and its audience.
The study of the nature, functions, and effects of cinema, exploring how films communicate and create meaning.
Top of Funnel (ToFu) is the initial stage in the sales funnel where potential customers become aware of a product or service.
Specific and less common keyword phrases that visitors are more likely to use when they are closer to making a purchase or when using voice search.
The study of social relationships, structures, and processes.
The distinct personality and style of a brand as expressed through its communication channels.