Goldilocks Effect
The psychological phenomenon where people prefer options that are not too extreme, but just right.
437 topics found for
“behavior understanding”
Self-Determination Theory
A theory of motivation that emphasizes the importance of autonomy, competence, and relatedness in fostering intrinsic motivation and psychological well-being.
MoT
Moment of Truth (MoT) refers to any instance where a customer interacts with a brand, product, or service in a way that leaves a significant impression.
Generative Research
Research aimed at exploring and identifying new opportunities, needs, and ideas to inform the design process.
Illusion of Validity
A cognitive bias where individuals overestimate the accuracy of their judgments, especially when they have a lot of information.
CSM
CSM (Customer Success Management) is a business methodology focused on ensuring customers achieve their desired outcomes while using a product or service.
Prompt Chaining
A method in natural language processing where multiple prompts are linked to generate more complex and contextually accurate responses.
IA Research Study
Research focused on understanding and improving information architecture (IA), ensuring that information is logically and intuitively organized for users.
Target Audience
A specific group of people identified as the intended recipient of an advertisement or message.