Behavioral Theory
The study of the principles that govern human behavior, including how people respond to stimuli and learn from their environment.
The study of the principles that govern human behavior, including how people respond to stimuli and learn from their environment.
A prompt or cue that initiates a behavior or response, often used in behavior design to encourage specific actions.
A behavior change method that encourages the adoption of small, easy-to-do habits that can lead to larger, sustainable behavior changes.
Messenger, Incentives, Norms, Defaults, Salience, Priming, Affect, Commitment, and Ego (MINDSPACE) is a framework used to understand and influence behavior.
A schedule of reinforcement where a desired behavior is reinforced every time it occurs, promoting quick learning and behavior maintenance.
The study of computers as persuasive technologies, focusing on how they can change attitudes or behaviors.
Interaction Design (IxD) focuses on creating engaging interfaces with well-thought-out behaviors.
The design of environments in which people make decisions, influencing their choices and behaviors.
The discrepancy between what people intend to do and what they actually do.