Fogg Behavior Model
A model that explains behavior change through the interaction of three elements: motivation, ability, and triggers.
A model that explains behavior change through the interaction of three elements: motivation, ability, and triggers.
A psychological theory that predicts an individual's behavior based on their intention, which is influenced by their attitudes and subjective norms.
A cognitive bias where individuals overestimate their ability to control impulsive behavior, leading to overexposure to temptations.
A technique or tool used to lock oneself into following through on a commitment, often by adding a cost to failing to do so.
A framework that combines multiple theories to explain and predict behavior, focusing on intention, knowledge, skills, environmental constraints, and habits.
An organization that applies behavioral science to policy and practice to improve public services and outcomes.
The hypothesis that safety measures may lead to behavioral changes that offset the benefits of the measures, potentially leading to risk compensation.
A temporary increase in the frequency and intensity of a behavior when reinforcement is first removed.
Easy, Attractive, Social, and Timely (EAST) is a behavioral insights framework used to influence behavior.