Reward Substitution
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.
The act of designing and implementing subtle interventions to influence behavior in a predictable way.
The use of data from digital devices to measure and understand individual behavior and health patterns.
The theory that people adjust their behavior in response to the perceived level of risk, often taking more risks when they feel more protected.
A self-regulation strategy in the form of "if-then" plans that can lead to better goal attainment and behavior change.
A behavioral economics model that explains decision-making as a conflict between a present-oriented "doer" and a future-oriented "planner".
A cognitive bias where individuals evaluate outcomes relative to a reference point rather than on an absolute scale.
A cognitive phenomenon where people are more likely to pursue goals or change behavior following a temporal landmark (e.g., new year, birthday).
The study of how people make choices about what and how much to do at various points in time, often involving trade-offs between costs and benefits occurring at different times.