Behavioral Finance
The study of how psychological influences affect financial behaviors and decision-making.
250 topics found for
“behavioral psychology”
Tiny Habits
A behavior change method that encourages the adoption of small, easy-to-do habits that can lead to larger, sustainable behavior changes.
MINDSPACE
Messenger, Incentives, Norms, Defaults, Salience, Priming, Affect, Commitment, and Ego (MINDSPACE) is a framework used to understand and influence behavior.
Stages of Change Model
A psychological model that outlines the stages individuals go through to change behavior, including precontemplation, contemplation, preparation, action, and maintenance.
Priming
A psychological effect where exposure to one stimulus influences the response to a subsequent stimulus, without conscious guidance or intention.
Deindividuation
A psychological state where individuals lose their sense of self-awareness and personal responsibility in groups, often leading to atypical behavior.
Ben Franklin Effect
A psychological phenomenon where a person who has done a favor for someone is more likely to do another favor for that person than if they had received a favor from them.
Fogg Behavior Model
A model that explains behavior change through the interaction of three elements: motivation, ability, and triggers.
Behavioral Audit
A systematic evaluation of behaviors within an organization or process to identify areas for improvement and ensure alignment with goals.