Planning Fallacy
A cognitive bias where individuals underestimate the time, costs, and risks of future actions while overestimating the benefits.
A cognitive bias where individuals underestimate the time, costs, and risks of future actions while overestimating the benefits.
Decision-making strategies that use simple heuristics to make quick, efficient, and satisfactory choices with limited information.
The study of structures of consciousness as experienced from the first-person point of view.
The phenomenon where having too many options leads to anxiety and difficulty making a decision, reducing overall satisfaction.
Organizational Change Management (OCM) is the process of managing the people side of change to achieve desired business outcomes.
The perception of a brand in the minds of consumers, shaped by interactions and experiences with the brand.
A cognitive bias where group members tend to discuss information that everyone already knows rather than sharing unique information, leading to less effective decision-making.