Red Ocean
A market space that is already crowded with competition, where companies fight for market share, leading to intense rivalry and lower profitability.
97 topics found for
“business agility”
Rebrand
The process of changing the corporate image of an organization, including its name, logo, visual identity, and messaging, to better align with its strategic goals.
Product Strategy
Product Strategy is a framework that outlines how a product will achieve its business goals and satisfy customer needs.
Go-to-Market (GTM)
A strategy or plan that outlines how a company will launch a product to market, including target audience, marketing tactics, and sales strategy.
Value vs. Complexity
A prioritization framework used to assess and compare the value a feature will deliver to users against the complexity and cost of implementing it.
OKR
Objectives and Key Results (OKR) is a goal-setting framework for defining and tracking objectives and their outcomes.
OCM
Organizational Change Management (OCM) is the process of managing the people side of change to achieve desired business outcomes.
Story Mapping
A visual exercise that helps product teams understand and prioritize features by organizing user stories into a cohesive narrative that aligns with user journeys and goals.
MoSCoW Prioritization
Must have, Should have, Could have, and Won't have (MoSCoW) is a method used to prioritize features or tasks.