Business Viability
The potential for a project or solution to be economically sustainable and profitable.
The potential for a project or solution to be economically sustainable and profitable.
The practice of measuring and analyzing data about digital product adoption, usage, and performance to inform business decisions.
The use of data, algorithms, and machine learning to recommend actions that can achieve desired outcomes.
The use of statistical techniques and algorithms to analyze historical data and make predictions about future outcomes.
Return on Investment (ROI) is a performance measure used to evaluate the efficiency or profitability of an investment or compare the efficiency of different investments.
A marketing technique focused on rapid experimentation across various channels and strategies to identify the most effective ways to grow a business.
Market Requirements Document (MRD) is a comprehensive document that outlines the market's needs, target audience, and business objectives for a product.
The process of distinguishing a product or service from its competitors in a way that is meaningful to the target market.
The likelihood that a customer will continue to buy from a particular company or brand over time.