Annual Recurring Revenue
A metric that shows the revenue that a company can expect to receive annually from its customers for subscriptions or services.
A metric that shows the revenue that a company can expect to receive annually from its customers for subscriptions or services.
Acquisition, Activation, Retention, Referral, and Revenue (AARRR) is a metrics framework for assessing user engagement and business performance.
Key Performance Indicators (KPIs) are quantifiable measures used to evaluate the success of an organization, employee, or project in meeting objectives for performance.
The percentage of customers who stop using a product or service during a specific time period.
A thorough examination of a brand's current position in the market and its effectiveness in reaching its goals.
Portfolio Management is the process of overseeing and coordinating an organization's collection of products to achieve strategic objectives.
Total Addressable Market (TAM) represents the total revenue opportunity available if a product or service achieves 100% market share.
A type of usability testing conducted at the end of the design process to evaluate the effectiveness and overall user experience.
Serviceable Obtainable Market (SOM) is the portion of the Serviceable Addressable Market that a company can realistically capture.