Autoenrollment
A process by which users are automatically enrolled into a service or program, often used to increase participation rates.
707 topics found for
“business model testing”
Competitive Analysis
A strategic research process that involves evaluating competitors' products, services, and market positions to identify opportunities and threats.
Decoy Effect
A cognitive bias where consumers change their preference between two options when presented with a third, less attractive option.
MQL
Marketing Qualified Lead (MQL) is a prospective customer who has shown interest in a company's product or service and meets specific criteria indicating a higher likelihood of becoming a customer.
Recommendation Engine
A system that suggests products, services, or content to users based on their preferences and behavior.
IVR
Interactive Voice Response (IVR) is an automated telephony system that interacts with callers, gathers information, and routes calls to the appropriate recipient.
CAB
Customer Advisory Board (CAB) is a group of key customers who provide feedback and insights to a company to help guide its strategic decisions.
Acceptance Criteria
Specific conditions that must be met for a product or feature to be considered complete and satisfactory.
Attention Economy
An economic approach that treats human attention as a scarce commodity, focusing on capturing and retaining user attention.