CX
Customer Experience (CX) is the overall perception and feeling a customer has when interacting with a company, its products, or services.
707 topics found for
“business model testing”
Incremental Innovation
The process of making small, continuous improvements to products, services, or processes over time.
Customer Self-Service
A system that allows customers to access information and perform tasks on their own without the need for assistance from customer service representatives.
Squeeze Page
A squeeze page is a type of landing page designed to capture a visitor's email address or other contact information.
Allais Paradox
A decision-making paradox that shows people's preferences can violate the expected utility theory, highlighting irrational behavior.
Chaos Theory
The study of dynamic systems that are highly sensitive to initial conditions, leading to unpredictable behavior.
BTL
Below the Line (BTL) refers to marketing activities targeting specific consumer groups through direct channels.
Sentiment Analysis
The use of natural language processing to identify and extract subjective information from text, determining the sentiment expressed.
Design Advocacy
The practice of promoting and defending the value of design within an organization or community.