Nielsen’s Heuristics
A set of ten general principles for user interface design created by Jakob Nielsen to improve usability.
707 topics found for
“business model testing”
Brand Extension
The practice of using an established brand name to introduce new products or services.
Parent Brand
The main brand in a brand architecture that houses sub-brands or extensions.
Change Management Principles
The fundamental guidelines and practices that underpin effective change management, ensuring successful implementation of changes.
IDE
Integrated Development Environment (IDE) is a software suite that combines tools like code editors, debuggers, and compilers.
Brand Exposure
The extent to which a brand is seen or experienced by potential customers through various media channels.
Paradox of Value
An economic theory that explains why some necessities, such as water, are less expensive than non-essentials, like diamonds, despite their greater utility.
Change Management
The systematic approach to dealing with the transition or transformation of an organization's goals, processes, or technologies.
Marketing Canon
A set of fundamental principles and guidelines that inform and shape marketing practices.