4 P’S Marketing Mix
The four key elements of marketing: Product, Price, Place, and Promotion, used to develop marketing strategies.
352 topics found for
“business strategy”
Blue Ocean
A market space that is unexplored and uncontested, where companies can create new demand and capture significant market share without much competition.
Lead Generation
The process of attracting and converting strangers and prospects into someone who has indicated interest in your company's product or service.
Lead Product Manager
A senior role responsible for guiding the product management team and overseeing the development and strategy of products.
SWOT Analysis
Strengths, Weaknesses, Opportunities, and Threats (SWOT) is a strategic planning tool that is applied to a business or project.
White Space
An area in a market or industry that is currently underserved or unaddressed, presenting opportunities for innovation and new business ventures.
Red Ocean
A market space that is already crowded with competition, where companies fight for market share, leading to intense rivalry and lower profitability.
White Label
A product or service produced by one company that other companies rebrand to make it appear as if they had made it.
B2G
Business-to-Government (B2G), a business model where products or services are sold to governments.