Persuasion Architecture
A strategic framework that designs user experiences to guide behavior and decisions towards desired outcomes.
A strategic framework that designs user experiences to guide behavior and decisions towards desired outcomes.
Methods and techniques used to overcome mental blocks that hinder creative thinking and problem-solving.
Readability is a design principle that emphasizes making text easy to read and understand.
A Gestalt principle that states objects that are close to each other tend to be perceived as a group.
A behavioral economic theory that describes how people choose between probabilistic alternatives that involve risk, where the probabilities of outcomes are known.
The tendency for individuals to mimic the actions of a larger group, often leading to conformity and groupthink.
Human-Computer Interaction (HCI) is the study of designing interfaces and interactions between humans and computers.
The use of visual elements to draw attention to important information or guide user actions.
Environmental signals that influence behavior and decision-making, such as signage, prompts, or notifications.