Priming
A psychological effect where exposure to one stimulus influences the response to a subsequent stimulus, without conscious guidance or intention.
101 topics found for
“cognitive support”
Affinity Bias
The tendency to favor people who are similar to oneself in terms of background, beliefs, or interests.
Observer Bias
A type of bias that occurs when the observer's expectations or beliefs influence their interpretation of what they are observing, including experimental outcomes.
Mental Accounting
A behavioral economics concept where people categorize and treat money differently depending on its source or intended use.
McNamara Fallacy
The error of making decisions based solely on quantitative observations and ignoring all other factors.
Interaction Cost
The effort required for users to complete a task or interaction within a system.
Rationalism
A philosophy that emphasizes reason and logic as the primary sources of knowledge and truth.
Probability Matching
A decision-making strategy where individuals allocate resources proportionally to the probability of an outcome occurring, rather than optimizing the most likely outcome.
Preference Reversal
A phenomenon where individuals' preferences between options change when the options are presented in different ways or contexts.