Bandwagon Effect
A psychological phenomenon where people do something primarily because others are doing it.
126 topics found for
“communication strategy”
Service Design
The practice of planning and organizing people, infrastructure, communication, and material components of a service to improve its quality and the interaction between service providers and customers.
Attribution Theory
A theory that explains how individuals determine the causes of behavior and events, including the distinction between internal and external attributions.
Anecdotal Fallacy
A logical fallacy where anecdotal evidence is used to make a broad generalization.
Repetition Blindness
A phenomenon where people fail to recognize a repeated item in a visual sequence, impacting information processing and perception.
Centre-Stage Effect
The tendency for people to pay more attention to items placed in the center of a visual field.
CAB
Customer Advisory Board (CAB) is a group of key customers who provide feedback and insights to a company to help guide its strategic decisions.
VOC
Voice of the Customer (VOC) is a process for capturing customers' expectations, preferences, and aversions.
Identity Priming
The process of triggering particular aspects of a person's identity to influence their behavior or decisions.