Greenfield
A project or venture that starts from scratch, with no constraints imposed by prior work, enabling innovation and flexibility in development.
A project or venture that starts from scratch, with no constraints imposed by prior work, enabling innovation and flexibility in development.
A brainstorming technique where participants sketch eight ideas in eight minutes to generate a wide range of concepts quickly.
A research technique that explores the context in which users interact with a product, service, or environment to understand their needs and behaviors.
A phenomenon where users perceive greater value in a service or product if they believe more effort was involved in its creation or delivery.
The context and set of conditions surrounding a problem that needs to be solved.
A stimulus that gains reinforcing properties through association with a primary reinforcer, such as money or tokens, which are associated with basic needs.
Artificial Superintelligence (ASI) is a hypothetical AI that surpasses human intelligence and capability in all areas.
A cognitive bias where users believe they have explored all available content, even when more is present.
An economic theory that explains why some necessities, such as water, are less expensive than non-essentials, like diamonds, despite their greater utility.