Ideation Cards
A tool used during brainstorming sessions to prompt and inspire creative thinking, often containing questions, scenarios, or constraints.
A tool used during brainstorming sessions to prompt and inspire creative thinking, often containing questions, scenarios, or constraints.
The area within a market where unmet needs or problems present potential for new products or services.
A tendency to avoid making decisions that might lead to regret, influencing risk-taking and decision-making behaviors.
A cognitive bias where people tend to believe that others are more affected by media messages and persuasive communications than they are themselves.
The ability to use learned knowledge and experience, often increasing with age and accumulated learning.
An approach to design that challenges assumptions and provokes thought by creating speculative or provocative artifacts.
The observed tendency of humans to quickly return to a relatively stable level of happiness despite major positive or negative events or life changes.
The belief in one's ability to create change through creativity, often leading to more innovative and effective problem-solving.
A cognitive bias where people place too much importance on one aspect of an event, causing errors in judgment.