Service Blueprint
A detailed diagram that visualizes the processes, touchpoints, and interactions involved in delivering a service, helping to identify areas for improvement.
A detailed diagram that visualizes the processes, touchpoints, and interactions involved in delivering a service, helping to identify areas for improvement.
Measurements that track the effectiveness of each stage of the funnel, such as conversion rates and drop-off points.
A technology and research method that measures where and how long a person looks at various areas on a screen or interface.
The use of HTML tags to convey the meaning of content on web pages, improving accessibility and search engine optimization.
A type of artificial intelligence that enables systems to learn from data and improve over time without being explicitly programmed.
A strategy that focuses on identifying and addressing the specific problems or "pain points" of users in order to improve search engine rankings and attract more targeted traffic.
A quick and cost-effective usability testing method where feedback is gathered from users in informal settings, often in public places.
Enhanced search results that include additional visual or informational elements beyond the standard text, often derived from structured data on a webpage.
Research conducted to assess the effectiveness, usability, and impact of a design or product.