Sneak Into Basket
A dark pattern where a product sneaks an additional item into the user's shopping cart, often through a pre-selected checkbox.
31 topics found for
“consumer trust”
Scarcity
A psychological principle where people place higher value on objects or opportunities that are perceived to be limited or rare.
Hidden Costs
A dark pattern where additional costs are only revealed at the last step of the checkout process.
Trick Cancellation
A dark pattern where the cancellation process is intentionally complicated to discourage users from canceling.
Interface Interference
A dark pattern where the user interface is manipulated in a way that prioritizes certain actions over others to benefit the company.
KYC
Know Your Customer (KYC) is a process used by businesses to verify the identity of their clients and assess potential risks of illegal intentions for the business relationship.
Scarcity Principle
The economic theory that suggests limited availability of a resource increases its value, influencing decision-making and behavior.
Brand Values
The core principles and beliefs that guide a brand's actions and decisions.
Trademark
A symbol, word, or words legally registered or established by use as representing a company or product.