A/B Testing
A method of comparing two versions of a webpage or app to see which performs better in terms of user engagement or conversions.
98 topics found for
“content marketing”
p13n
Numeronym for the word "Personalization" (P + 13 letters + N), tailoring a product, service, or experience to meet the individual preferences, needs, or behaviors of each user.
UX
User Experience (UX) refers to the overall experience of a person using a product, system, or service, encompassing all aspects of the end-user's interaction.
CSAT
CSAT (Customer Satisfaction) measures how products or services provided by a company meet or exceed customer expectations.
Social Proof
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
Sentiment Analysis
The use of natural language processing to identify and extract subjective information from text, determining the sentiment expressed.
Framing Bias
A cognitive bias where people's decisions are influenced by how information is presented rather than just the information itself.
Framing
The way information is presented to users, which can significantly influence their decisions and perceptions.