Canonical URL
The preferred version of a web page that search engines should index, used to avoid duplicate content issues and improve SEO.
94 topics found for
“content optimization”
Scannability
The ease with which users can quickly find and understand information on a webpage or document, often enhanced by design elements like headings, bullet points, and short paragraphs.
Right Rail Blindness
A specific form of banner blindness where users ignore content placed in the right-hand rail of a web page.
Native Scale Factor
The default scaling factor applied by a device to render content at its optimal size and resolution.
Crawling
The process by which search engines systematically browse the internet to index and retrieve information from websites.
Clickstream Analysis
The process of collecting, analyzing, and reporting aggregate data about which pages a website visitor visits and in what order.
Web Crawler
An automated program used by search engines to browse the internet and index web pages, aiding in the retrieval of relevant information during a search query.
SERP
Search Engine Results Page (SERP) is the page displayed by a search engine in response to a user's query.
Long-Tail Keywords
Specific and less common keyword phrases that visitors are more likely to use when they are closer to making a purchase or when using voice search.