Brand Awareness
The extent to which consumers are familiar with a brand and can recognize it.
43 topics found for
“content visibility”
RankBrain
A machine learning-based search engine algorithm used by Google to help process search queries and provide more relevant results.
Centre-Stage Effect
The tendency for people to pay more attention to items placed in the center of a visual field.
Page Authority
A metric that predicts how well a specific page will rank on search engine result pages (SERPs).
Mobile-First Indexing
A practice by Google where the mobile version of a website becomes the starting point for what Google includes in its index and the baseline for determining rankings.
Link Juice
The SEO value or authority passed from one website to another through hyperlinks, influencing the search engine ranking of the linked site.
Keyword Mapping
The process of assigning target keywords to specific pages on a website to optimize each page for relevant search terms and improve overall SEO strategy.
Long-Tail Keywords
Specific and less common keyword phrases that visitors are more likely to use when they are closer to making a purchase or when using voice search.
c14n
Numeronym for the word "Canonicalization" (C + 14 letters + N), converting data to a standard, normalized form to ensure consistency and eliminate ambiguities, often used in URLs to avoid duplicate content issues in SEO.