Truth Bias
The tendency for people to believe that others are telling the truth, leading to a general assumption of honesty in communication.
1405 topics found for
“continuous monitoring”
Rich Media
Digital advertising that includes advanced features like video, audio, or interactive elements to engage users.
Social Desirability Bias
The tendency for individuals to present themselves in a favorable light by overreporting good behavior and underreporting bad behavior in surveys or research.
BoFu
Bottom of Funnel (BoFu) refers to the stage in the sales funnel where prospects are close to making a purchase decision.
IBP
Integrated Business Planning (IBP) is a process that aligns strategic, operational, and financial planning to optimize business performance.
DAM
Digital Asset Management (DAM) is a system that stores, organizes, and manages digital assets, such as images, videos, and documents.
Product Life Cycle
The stages a product goes through from introduction to growth, maturity, and decline, influencing marketing and development strategies.
Fibonacci Sequence
A series of numbers where each number is the sum of the two preceding ones, creating a pattern found in nature and various fields.
Marketecture
A high-level description of a system's structure and interactions, focusing on its market-facing aspects rather than technical details.