Hindsight Bias
A cognitive bias where people perceive past events as having been more predictable than they actually were.
A cognitive bias where people perceive past events as having been more predictable than they actually were.
The phenomenon where users perceive aesthetically pleasing designs as more usable, regardless of the actual usability.
The process by which a measure or metric comes to replace the underlying objective it is intended to represent, leading to distorted decision-making.
A technique that visualizes the process users go through to achieve a goal with a product or service.
Managing product development with a focus on understanding and influencing user behavior through behavioral science principles.
A phenomenon where people better understand and remember information when it is presented visually.
Quality Function Deployment (QFD) is a method used to transform customer needs into engineering characteristics for a product or service.
Mutually Exclusive, Collectively Exhaustive (MECE) is a problem-solving framework ensuring that categories are mutually exclusive and collectively exhaustive, avoiding overlaps and gaps.
A method where a document or proposal is limited to one page and created within one hour to ensure clarity and focus.