Content Strategy
The planning, development, and management of content to meet business and user needs, ensuring consistency and effectiveness across all channels.
The planning, development, and management of content to meet business and user needs, ensuring consistency and effectiveness across all channels.
Moment of Truth (MoT) refers to any instance where a customer interacts with a brand, product, or service in a way that leaves a significant impression.
The high-level structure of a software application, defining its components and their interactions.
The design of environments in which people make decisions, influencing their choices and behaviors.
The area within a market where unmet needs or problems present potential for new products or services.
Tell, Don't Ask (TDA) is a design principle in software engineering that promotes encapsulation by having objects handle their own data and actions.
A strategic management template for developing new business models or documenting existing ones, detailing elements like value proposition, infrastructure, and customers.
Enterprise Architecture (EA) is a strategic framework used to align an organization's business strategy with its IT infrastructure.
A strategy where less immediate or tangible rewards are substituted with more immediate or tangible ones to encourage desired behaviors.