Domain Authority
A metric that predicts how well a website will rank on search engine result pages (SERPs), based on factors like backlink quality and quantity.
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“cultural adaptation”
Storytelling
The practice of using narrative to communicate information, ideas, or experiences in a compelling and engaging way, often used in marketing and design.
JAD
Joint Application Development (JAD) is a collaborative approach to gathering requirements and designing solutions in software development projects.
Repeated Measures Design
A research design where the same participants are used in all conditions of an experiment, allowing for the comparison of different conditions within the same group.
Product Architecture
The structural design of a product, defining its components, their relationships, and how they interact to fulfill the product's purpose.
UX
User Experience (UX) refers to the overall experience of a person using a product, system, or service, encompassing all aspects of the end-user's interaction.
Metaphor Brainstorming
A creative problem-solving technique that uses metaphors to generate ideas and solutions.
Brand Strategy
A long-term plan for the development and management of a brand to achieve specific goals.
Distinctive Competence
A unique capability that sets an organization apart from its competitors, providing a competitive advantage.