Levels-of-Processing Effect
A theory that suggests the depth of processing (shallow to deep) affects how well information is remembered.
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“cultural adaptation”
Trademark
A symbol, word, or words legally registered or established by use as representing a company or product.
Product Mission
A clear and concise statement that defines the purpose and goals of a product, guiding its development and strategic direction.
Exposure Effect
A psychological phenomenon where repeated exposure to a stimulus leads to an increased preference for it.
3-Tiered Architecture
3-Tiered Architecture is a software design pattern that separates an application into three layers: presentation, logic, and data.
CPA
Cost Per Action (CPA) is an online advertising pricing model where the advertiser pays for a specified action, such as a sale or registration.
Incentive Theory
A theory of motivation that explains behavior as driven by a desire for rewards or incentives.
Social Proof
A psychological phenomenon where people follow the actions of others in an attempt to reflect correct behavior for a given situation.
Persuasion Architecture
A strategic framework that designs user experiences to guide behavior and decisions towards desired outcomes.