Journey Map
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
A visual representation of the user or customer journey, highlighting key interactions, emotions, and pain points.
The process of systematically collecting, analyzing, and acting on feedback from users to improve products and services.
Market Requirements Document (MRD) is a comprehensive document that outlines the market's needs, target audience, and business objectives for a product.
Acquisition, Activation, Retention, Referral, and Revenue (AARRR) is a metrics framework for assessing user engagement and business performance.
Measurements that track the effectiveness of each stage of the funnel, such as conversion rates and drop-off points.
Numeronym for the word "Personalization" (P + 13 letters + N), tailoring a product, service, or experience to meet the individual preferences, needs, or behaviors of each user.
Statistical data relating to a particular population and groups within it.
The use of statistical techniques and algorithms to analyze historical data and make predictions about future outcomes.
The speed at which users start using a new product, typically measured as a percentage of the target market over a specific period.