CEM
Customer Experience Management (CEM) is the process of managing and improving the interactions and experiences customers have with a brand across all touchpoints.
Customer Experience Management (CEM) is the process of managing and improving the interactions and experiences customers have with a brand across all touchpoints.
Customer Advisory Board (CAB) is a group of key customers who provide feedback and insights to a company to help guide its strategic decisions.
CSAT (Customer Satisfaction) measures how products or services provided by a company meet or exceed customer expectations.
Customer Experience (CX) is the overall perception and feeling a customer has when interacting with a company, its products, or services.
Voice of the Customer (VOC) is a process for capturing customers' expectations, preferences, and aversions.
The process of exceeding customer expectations to create a positive emotional reaction.
The ability to understand and share the feelings of customers, crucial for creating user-centered designs and experiences.
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
Customer Effort Score (CES) is a metric that measures how much effort customers have to put in to interact with a product or service.