White Label
A product or service produced by one company that other companies rebrand to make it appear as if they had made it.
A product or service produced by one company that other companies rebrand to make it appear as if they had made it.
The process of preparing, equipping, and supporting individuals to successfully adopt change to drive organizational success and outcomes.
AI systems designed to communicate with users through natural language, enabling human-like interactions.
Total Quality Management (TQM) is a comprehensive management approach focused on continuous improvement in all aspects of an organization.
A design pattern that combines human and machine intelligence to enhance decision-making and problem-solving.
The value a brand adds to a product or service beyond the functional benefits, encompassing factors like brand awareness, perceived quality, and customer loyalty.
Top of Funnel (ToFu) is the initial stage in the sales funnel where potential customers become aware of a product or service.
Quantitative measures used to track and assess the performance and success of a product, such as usage rates, customer satisfaction, and revenue.
Measurements that track the effectiveness of each stage of the funnel, such as conversion rates and drop-off points.