Hostile Attribution Bias
A cognitive bias where individuals interpret others' behaviors as having hostile intent, even when the behavior is ambiguous or benign.
A cognitive bias where individuals interpret others' behaviors as having hostile intent, even when the behavior is ambiguous or benign.
A behavioral economics model that explains decision-making as a conflict between a present-oriented "doer" and a future-oriented "planner".
Quantitative data that provides broad, numerical insights but often lacks the contextual depth that thick data provides.
The process of creating representations of how users will interact with a system, including the flow of interactions and the overall experience.
The high-level structure of a software application, defining its components and their interactions.
The introduction of a new product to the market, involving planning, marketing, and distribution efforts to maximize its initial impact.
A set of fundamental principles and guidelines that inform and shape design practices.
A thorough examination of a brand's current position in the market and its effectiveness in reaching its goals.
A research method that focuses on understanding phenomena through in-depth exploration of human behavior, opinions, and experiences, often using interviews or observations.