PESTEL Analysis
A strategic framework used to analyze the external macro-environmental factors affecting an organization: Political, Economic, Social, Technological, Environmental, and Legal.
A strategic framework used to analyze the external macro-environmental factors affecting an organization: Political, Economic, Social, Technological, Environmental, and Legal.
Jobs-To-Be-Done (JTBD) is a framework that focuses on understanding the tasks users are trying to accomplish with a product, emphasizing their goals and motivations over product features.
A cognitive bias that occurs when conclusions are drawn from a non-representative sample, focusing only on successful cases and ignoring failures.
A decision-making tool that helps prioritize tasks or projects based on specific criteria, such as impact and effort.
The distinct personality and style of a brand as expressed through its communication channels.
A framework used in graphic and web design to organize content in a structured and consistent manner.
Organizational Change Management (OCM) is the process of managing the people side of change to achieve desired business outcomes.
A cognitive bias where people give greater weight to outcomes that are certain compared to those that are merely probable.
The study of the interplay between individuals and their surroundings, including built environments and natural settings.