Keyword Research
The practice of identifying and analyzing search terms that users enter into search engines, used to inform content strategy and SEO.
468 topics found for
“data”
Principles Over Processes
A design philosophy that emphasizes core design principles over rigid adherence to standardized processes.
c12s
Numeronym for the word "Communications" (C + 12 letters + S).
Faceted Search
A search system that allows users to narrow down search results by applying multiple filters based on different attributes or categories.
Halo Effect
A cognitive bias where the perception of one positive trait influences the perception of other unrelated traits.
JTBD
Jobs-To-Be-Done (JTBD) is a framework that focuses on understanding the tasks users are trying to accomplish with a product, emphasizing their goals and motivations over product features.
Presuasion
A technique used to prime an audience before delivering a persuasive message.
SMART Goals
Specific, Measurable, Achievable, Relevant, and Time-bound (SMART) Goals are a framework for setting and achieving clear objectives.
F Pattern
A common pattern of eye movement where users scan web content in an "F" shape, focusing on the top and left side of the page.