Micro-Incentive
Small rewards or incentives given to users to encourage specific behaviors or actions.
166 topics found for
“data driven design”
Buyer Persona
A semi-fictional representation of an ideal customer based on market research and real data about existing customers.
Probability Matching
A decision-making strategy where individuals allocate resources proportionally to the probability of an outcome occurring, rather than optimizing the most likely outcome.
BPMN
Business Process Model and Notation (BPMN) is a graphical representation for specifying business processes in a workflow, using standardized symbols and notations.
Working Backwards
A product development approach where teams start with the desired customer experience and work backwards to determine what needs to be built to achieve that outcome.
Algorithm Design
The process of defining and creating algorithms to solve problems and perform tasks efficiently.
Illusion of Validity
A cognitive bias where individuals overestimate the accuracy of their judgments, especially when they have a lot of information.
KYC
Know Your Customer (KYC) is a process used by businesses to verify the identity of their clients and assess potential risks of illegal intentions for the business relationship.
Usability Testing
A technique used to evaluate a product or system by testing it with real users to identify any usability issues and gather qualitative and quantitative data on their interactions.