Illusory Correlation
The perception of a relationship between two variables when no such relationship exists.
233 topics found for
“data insights”
Business Analytics
The process of using statistical analysis and modeling to explore and interpret business data to make informed decisions.
Heat Map
A data visualization technique that shows the intensity of data points with varying colors, often used to represent user interactions on a website.
Machine Learning
A type of artificial intelligence that enables systems to learn from data and improve over time without being explicitly programmed.
Inductive Research
A research approach that starts with observations and develops broader generalizations or theories from them.
McNamara Fallacy
The error of making decisions based solely on quantitative observations and ignoring all other factors.
Grounded Theory
A research method that involves forming a theory based on data systematically gathered and analyzed.
Pattern Recognition
The ability to identify and interpret patterns in data, often used in machine learning and cognitive psychology.
Instrumentation
The process of designing, developing, and managing tools and techniques for measuring performance and collecting data.