RFM
Recency, Frequency, Monetary (RFM) analysis is a marketing technique used to evaluate and segment customers based on their purchasing behavior.
96 topics found for
“data-driven insights”
InfoVis
Information Visualization (InfoVis) is the study and practice of visual representations of abstract data to reinforce human cognition.
Knowledge Graphs
A network of real-world entities and their interrelations, organized in a graph structure, used to improve data integration and retrieval.
Scatter Plot
A type of data visualization that uses dots to represent values for two different numeric variables, plotted along two axes.
Factor Analysis
A statistical method used to identify underlying relationships between variables by grouping them into factors.
Mapping
The process of creating visual representations of data or information to enhance understanding and decision-making.
Multiple Regression
A statistical technique that uses several explanatory variables to predict the outcome of a response variable, extending simple linear regression to include multiple input variables.
Illusory Correlation
The perception of a relationship between two variables when no such relationship exists.
Business Analytics
The process of using statistical analysis and modeling to explore and interpret business data to make informed decisions.