Assumed Similarity Bias
A cognitive bias where people assume others share the same beliefs, values, or preferences as themselves.
A cognitive bias where people assume others share the same beliefs, values, or preferences as themselves.
The arrangement of visual elements in a way that signifies their importance, guiding users' attention to the most critical parts of a design.
A rule-of-thumb or shortcut that simplifies decision-making and problem-solving processes.
A key aspect of Gestalt psychology in which simple geometrical objects are recognized independent of rotation, translation, and scale.
A structured evaluation process where a product's design, functionality, and user experience are assessed, often by peers or experts.
A cognitive bias where people overestimate the probability of success for difficult tasks and underestimate it for easy tasks.
Also known as "Maslow's Hammer," a cognitive bias where people rely too heavily on a familiar tool or method, often summarized as "if all you have is a hammer, everything looks like a nail.".
Minimum Viable Experience (MVE) is the simplest version of a product that delivers a complete and satisfying user experience while meeting core user needs.
A model predicting the speed-accuracy trade-off in pointing tasks when using devices like a mouse, important for user interface design.