Context Mapping
A research technique that explores the context in which users interact with a product, service, or environment to understand their needs and behaviors.
1188 topics found for
“deceptive design”
Activity Tracking
A dark pattern where users' activities are tracked without their explicit consent or knowledge.
LATCH Model
Location, Alphabet, Time, Category, and Hierarchy (LATCH) is a framework for categorizing information.
Change Blindness
A phenomenon where users fail to notice significant changes in their visual field.
Cross-Platform Consistency
Ensuring that user experiences are consistent across different platforms, such as web, mobile, and desktop.
Eye Tracking
A technology and research method that measures where and how long a person looks at various areas on a screen or interface.
Above The Fold
The concept in web design referring to the portion of a webpage that is visible without scrolling, with content placed above the fold being more immediately visible.
External Cues
Environmental signals that influence behavior and decision-making, such as signage, prompts, or notifications.
Multistability
A key aspect of Gestalt psychology that explains the tendency for ambiguous images to pop back and forth unstably between alternative interpretations in the mind.