LTV
Lifetime Value (LTV) is a metric that estimates the total revenue a business can expect from a single customer account throughout their relationship.
1188 topics found for
“deceptive design”
Scent Trail
The path or sequence of actions users follow based on information scent to find their desired information.
Social Theory
The study of social relationships, structures, and processes.
Hallucination
In AI, the generation of incorrect or nonsensical information by a model, particularly in natural language processing.
Pattern Recognition
The ability to identify and interpret patterns in data, often used in machine learning and cognitive psychology.
Prospect Theory
A behavioral economic theory that describes how people choose between probabilistic alternatives that involve risk, where the probabilities of outcomes are known.
Mindshare
The level of awareness or popularity a product or brand has among consumers.
User Research Canon
A set of fundamental principles and guidelines that inform and shape user research practices.
Hotfix
A quick and often temporary fix applied to a software product to address an urgent issue without going through the full development cycle.