Certainty Effect
A cognitive bias where people give greater weight to outcomes that are certain compared to those that are merely probable.
1188 topics found for
“deceptive design”
Look Elsewhere Effect
A statistical phenomenon where a large number of hypotheses are tested, increasing the chance of a rare event being observed.
Three-Sigma Rule
A statistical rule stating that nearly all values in a normal distribution (99.7%) lie within three standard deviations (sigma) of the mean.
Diary Study
A research method where participants record their activities, experiences, and thoughts over a period of time, providing insights into their behaviors and needs.
Gemba
A Japanese term meaning "the real place," used in Lean management to describe the place where value is created.
Social Loafing
The tendency for individuals to put in less effort when working in a group compared to when working alone, due to reduced accountability.
Availability Heuristic
A mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method, or decision.
l10n
Numeronym for the word "Localization" (L + 10 letters + N), adapting a product or content to meet the language, cultural, and regional preferences of a specific target market.
Polynomial Regression
A form of regression analysis where the relationship between the independent variable and the dependent variable is modeled as an nth degree polynomial.